Paul Rand / Steven Heller ; forward by Armin Hofmann; introduction by George Lois; essay by Jessica Helfand; [research [by] Elinor Pettit [and] Georgette Ballance].
| Author/creator |
Heller, Steven |
| Other author/creator | Helfand, Jessica. |
| Format | Book and Print |
| Publication Info | London : Phaidon, 1999. |
| Description | 255 pages : illustrations (some color) ; 30 cm |
| Subject(s) |
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| Partial contents | Routes: The boy art director -- Advertising: Modernism comes to Madison -- Publishing: The play instinct at work -- Corporate Identity: Good design is good business -- Paul Rand: Author -- Paul Rand: The modern professor / Jessica Helfand. |
| Bibliography note | Includes bibliographical references (p.247-249) and index. |
| ISBN | 0714837989 |
Available Items
| Library | Location | Call Number | Status | Item Actions | |
| Joyner | General Stacks | NC999.4.R3 H45 1999 | ✔ Available | Place Hold |